{"id":2372,"date":"2024-06-27T16:28:21","date_gmt":"2024-06-27T19:28:21","guid":{"rendered":"https:\/\/meltdesign.com.br\/?post_type=portfolio&p=2372"},"modified":"2024-06-28T10:43:29","modified_gmt":"2024-06-28T13:43:29","slug":"chocolate-mariaantonieta","status":"publish","type":"portfolio","link":"https:\/\/meltdesign.com.br\/en\/portfolio\/chocolate-mariaantonieta\/","title":{"rendered":"MARIA ANTONIETA CHOCOLATE POWDER"},"content":{"rendered":"

MARIA ANTONIETA CHOCOLATE POWDER<\/em><\/span><\/span><\/i><\/h2><\/div>
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Year:<\/strong> 2024
\nCategory:<\/strong> Food
\n<\/span><\/p>\n<\/div>

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Context<\/strong>
\nFive different flavors of Belgian powdered chocolates to be enjoyed as hot or cold beverages. Despite the familiar concept, what sets this line apart from others on the market is the exceptional quality of the ingredients contained in these cans.<\/p>\n

What we did in this project<\/strong>
\nPackaging design.<\/p>\n

Development
\n<\/strong>Cans that not only protect the product but also communicate, enchant, and make consumers want to keep them even after the contents are gone \u2014 this was a guiding principle for our creation.<\/p>\n

Layers illustrating Brazilian flora overlap, setting the scene for birds that help differentiate each product. The exclusive illustrations, combined with detailed graphic elements and elaborate typography, bring an exotic and highly refined air to the compositions. We chose non-obvious colors to reinforce the desired positioning. This tropical and sophisticated atmosphere is part of Maria Antonieta's strategy and resonates well with the brand's select audience.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>