MANA POKE

Year: 2018
Category: Food
Photos: Estúdio Cumaru

Context
Mana Poke owners, Gui and Lipe needed a visual identity for their restaurant inspired by the Hawaiian life stile, target to young people with healthy habits. They wanted the whole experience to be uncomplicated, light and joyful.

What did we do?
Visual identity, signage and design for online and offline applications.

Development
A brand with simple shapes, bright colors and very informal language: this mixture brought Mana Poke to life. The communication pieces have a pleasant and beachy like atmosphere, aiming to transport the consumers to a moment of pleasure and health habits.
The tagline “poke is our beach”, brings the main product and the brand’s mood in the same sentence.

Mana Poke is in full expansion, growing its number of stores every month and making us very proud!